BRANDING • PHOTOGRAPHY • WEBSITE DESIGN

Strategic Branding & Website Design

Through strategic branding, photography, and custom Showit websites, Citrus Collective helps businesses create a professional online presence that attracts the right clients and supports long-term growth.

Based in Ontario. Serving Clients Worldwide.

for Entrepreneurs

for Small Businesses

for Business Owners

for Service Providers

for Creatives

You're in the right place if...

✓ Your brand no longer reflects the quality of your work.

✓ Your website isn't supporting the next stage of growth.

✓ You're ready to step into a more elevated version of your business.

✓ You're ready to show up with more confidence online.

Let's build something you're excited to share.

let's chat

A Full-Service Studio

what we do

for Brands Ready to Grow

explore services

Whether you need a complete transformation or support in one area, I'll meet you where you are and help you move forward with confidence.

Strategic content support that helps you show up consistently without doing it all yourself.

Social Media

Professional imagery that helps your brand feel polished, recognizable, and ready to be seen.

Brand Photography

Custom websites that look beautiful, feel aligned, and support the next stage of your business.

Web Design

Create a brand that reflects the quality of your work and helps you stand out with confidence.

Branding

what people are saying

"Every single detail was thoughtfully considered"

She has a way of seeing the bigger picture while also caring deeply about the small things, and that made the entire process feel seamless and intentional.

— Farrah Sanjari

what people are saying

"Beautiful, thoughtful, and truly reflective of our brand"

Nicole was a pleasure to work with from start to finish, and we couldn’t be happier with the results. Highly recommend and look forward to working with her again in the future.

— Nicole Devlin

what people are saying

"My site looks better than I could've ever imagined"

I absolutely love my new website! I’ve been getting so many compliments on the design and photography. She had so many great ideas and was so fast and easy to work with.

— Claire Banerd

A Simple, Strategic Process

The Process

Every great project starts with a conversation. We'll get to know your business, your goals, and where you're headed so we can create a clear path forward.

01. Connect

With strategy in place, we'll bring your vision to life through thoughtful branding, photography, and website design that feels aligned with your business.

02. Create

Once everything is refined and ready, it's time to share it with the world. You'll leave with a cohesive online presence and the confidence to show up fully in your business.

03. Launch

You don’t have to figure this out alone.

let's chat

Building a brand and website can feel overwhelming. My goal is to make the process feel clear, collaborative, and exciting from start to finish.

Meet Nicole

the Heart behind citrus collective

Hi, I'm Nicole.
Designer, photographer, and the founder behind Citrus Collective.

I know what it's like to feel disconnected from your own website. To pour so much into your business, but still hesitate to send people to your site because it just doesn't feel like you.

I've been there. I redesigned my first website more times than I can count, chasing something that felt aligned but never quite getting there. The turning point came when I stopped trying to make my website look like everyone else's and started building something that actually felt like me.

Now, I help small business owners create brands and websites that reflect the quality of their work and the vision they have for what's next.

While you'll work directly with me throughout your project, I also collaborate with a trusted network of specialists in graphic design, SEO, and social media when additional expertise is needed. This allows me to keep the experience personal while ensuring every part of your brand receives the attention it deserves.

About Nicole

What platform do you design websites on?

Do I need branding before booking web design?

How long does a project take?

Who will I be working with?

I design all custom websites on Showit, a flexible, user-friendly platform that makes it easy to update your website after launch. Showit combines beautiful design with simple editing, giving you the freedom to manage your site with confidence.

What platform do you design websites on?

Do I need branding before booking web design?

How long does a project take?

Who will I be working with?

Not at all. Whether you already have branding in place or are starting from scratch, I'll meet you where you are. Many clients choose to combine branding and web design so everything feels cohesive from the start.

What platform do you design websites on?

Do I need branding before booking web design?

How long does a project take?

Who will I be working with?

You'll work directly with me (Nicole) throughout your project. When additional expertise is needed, I collaborate with a trusted network of specialists in areas like graphic design, SEO, and social media. This allows me to keep the experience personal while ensuring every part of your brand receives the attention it deserves.

What platform do you design websites on?

Do I need branding before booking web design?

How long does a project take?

Who will I be working with?

Project timelines vary depending on the scope of work, but most branding and website projects take between 4-12 weeks from start to launch. I'll provide a clear timeline before we begin so you always know what to expect.

Before We Begin

frequently asked questions

Thoughtful design should feel exciting, not overwhelming.
Here are a few quick answers before we work together.

you deserve a brand you're

obsessed with

you deserve a brand you're

Because your website should feel as good as the work you do.